Complete Guide to Passing the C_C4H225_12 SAP Certified Associate Exam for SAP Emarsys Customer Engagement

Complete Guide to Passing the C_C4H225_12 SAP Certified Associate Exam for SAP Emarsys Customer Engagement

Introduction

The C_C4H225_12 SAP Certified Associate – Implementation Consultant - SAP Emarsys Customer Engagement certification is designed for professionals seeking to validate their skills in implementing SAP Emarsys Customer Engagement solutions. This certification verifies that you have the core knowledge required to participate in customer engagement projects, covering data collection, campaign management, analytics, and more. This guide will help you prepare for the exam and ensure success. Learn more about SAP Emarsys Customer Engagement.

 

Exam Overview

Understanding the structure of the exam is crucial for effective preparation:

  • Certification Exam Code: C_C4H225_12
  • Certification Level: Associate
  • Number of Questions: 80
  • Passing Percentage: 68%
  • Duration: 180 minutes
  • Available Language: English

You can register for the exam through the SAP Certification Hub, selecting one of the following options:

  • CER006 – SAP Certification Exam with Six Attempts
  • CER001 – SAP Certification Exam with One Attempt

 

Certification Description

The C_C4H225_12 SAP Certified Associate certification validates your ability to work with SAP Emarsys Customer Engagement technologies, covering areas like data collection, contact management, campaign management, and analytics. The exam assesses your understanding of how to implement SAP Emarsys Customer Engagement solutions within real-world projects, contributing to the success of the planning and implementation phases.

 

Exam Syllabus Breakdown

Below is a detailed breakdown of the exam topics, their weightage, and key areas to focus on:

1. Data Collection and Contact Management (> 12%)

  • Define and manage contact data: Learn how to handle Smart Insight, Web Extend, Relational Data, SI onboarding, and Magento onboarding
  • Apply these concepts in managing customer engagement data throughout the platform

2. Account Creation and Settings (> 12%)

  • Understand the setup of DNS settings, SSL certificates, and email channels
  • Ensure compliance with account security and settings for successful implementation

3. Data Integrations Advanced (> 12%)

  • Learn about SAP Emarsys Customer Engagement API and platform integrations
  • Understand product data integration and sales data onboarding processes for seamless implementation

4. Campaign Management (> 12%)

  • Execute functions related to VCE (Visual Content Editor), ESL (Email Service Level), CRM Ads, and Mobile Engage Push and In-app
  • Explore automations like Automated Campaigns (AC) and Interactions, Open Time Content, and SMS functionalities

5. Analytics and Insights (> 12%)

  • Learn how to utilize Email Analytics, Revenue Analytics, and Channel Analytics
  • Apply analytics insights to optimize performance and engagement on the SAP Emarsys Customer Engagement platform

6. Product Overview (8% - 12%)

  • Understand how the Strategic Dashboard helps measure marketing campaign impact
  • Learn to categorize customers based on value, work with tactics, and identify basics of contact segmentation
  • Explore ecommerce integrations, product recommendations, and how to measure results in various marketing channels

 

Study Tips for Success

  • Focus on Key Functionalities: Pay special attention to Data Collection and Contact Management, Campaign Management, and Analytics, as these are core areas of SAP Emarsys Customer Engagement. Utilize the SAP Learning Hub for guided learning paths.
  • Understand Integration Techniques: Make sure you understand how data integration and API functionalities work, especially for product and sales data onboarding.
  • Master Campaign Management Tools: Practice using VCE, CRM Ads, Mobile Engage Push, and other campaign management tools within Emarsys.
  • Learn the Strategic Dashboard: Know how to interpret the Strategic Dashboard for campaign performance and customer segmentation insights.
  • Use Official SAP Learning Materials: Take advantage of SAP learning resources, e-learning courses, and documentation to ensure a deep understanding of the platform.

 

Conclusion

The C_C4H225_12 SAP Certified Associate – Implementation Consultant - SAP Emarsys Customer Engagement exam tests your knowledge of data management, campaign execution, and analytics within the Emarsys platform. By focusing on core topics such as data collection, campaign management, and integration techniques, you’ll be well-prepared to succeed in the exam and apply your skills to real-world SAP Emarsys projects. Start preparing with the SAP Emarsys Official Training Materials.

Begin your preparation today and take the next step toward becoming an SAP Emarsys Customer Engagement expert!

 

FAQ

1. How many questions are on the C_C4H225_12 exam?
The exam contains 80 questions.

2. What is the passing score for the exam?
You need to score at least 68% to pass.

3. How long is the exam duration?
The exam lasts for 180 minutes.

4. In which language is the exam available?
The exam is available in English.

5. How do I register for the exam?
You can register through the SAP Certification Hub using CER006 (six attempts) or CER001 (one attempt).